Studying marketing in Australia will provide you with a strong foundation in marketing strategies and principles that will equip you for a successful career in marketing. You will be able to have a successful career in areas such as marketing, advertising, market research, and related fields. Studying marketing in Australia will also allow you to gain practical experiences through means such as internships, capstone projects, and the opportunity to learn from real-world scenarios. You will also study vital modules such as marketing strategy, consumer behavior, market research, advertising, digital marketing, and brand management.

In this piece, I will guide you through the qualifications and requirements that are needed for studying marketing in Australia.

Requirements for Studying Marketing in Australia

  1. Have a Secondary School Certificate

    You must have completed your secondary education before you can study marketing in Australia. Additionally, you must have completed 12 years of education or equivalent. However, this can differ across universities in Australia.

  2. Meet the ATAR minimum score

    The Australian Tertiary Admission Rank(ATAR), is a ranking of the aggregate of your year 12 results. The minimum score for most universities in Australia to study marketing ranges from 60-80%. However, you need to verify from your particular school of choice to know the required ATAR score.

  3. English Proficiency Test

    You must write an English Language proficiency test if English is not your first language. Additionally, you must show proof of your English proficiency test. It can be tests such as IELTS, or TOEFL. This test can vary based on the university you apply to. Additionally, each school will have the minimum score you should have in the English test. The minimum score for IELTS is 7.0.

  4. Have Academic Transcripts

    You must submit an academic transcript of your previous education. This transcript must contain all your courses and grades that you have studied. Additionally, this transcript must be an official one and it must be written in English.

  5. Have Reference Letters

    You must submit at least two reference letters during your application. This reference letter should be from a teacher or an employer. Therefore, reference letters from friends or family will be rejected.

  6. Statement of Purpose

    Some schools in Australia may require you to write a statement of purpose. This is an essay that explains why you want to study marketing in Australia and your career plans. Additionally, you should check the school’s website to know the amount of words that you are required to write in your statement of purpose.

Requirements to Obtain a Master’s in Marketing in Australia

  1. Obtain a Bachelor’s Degree

    You must have a bachelor’s degree before you can study master’s in marketing in Australia. This bachelor’s degree must be a 4-year program from a recognized university. Additionally, this bachelor’s degree must be in marketing, business administration, or a related field. Additionally, you must submit your academic transcript showing all the grades and courses you offered.

  2. Write the GMAT

    You will be required to write a GMAT before you get admitted to study marketing in Australia. Additionally, the average GMAT score you should have is between 600–630.

  3. English Proficiency Test

    You must write an English Language proficiency test if English is not your first language. Additionally, you must show proof of your English proficiency test. The minimum score for IELTS is 7.0. However, the test and test scores can vary depending on your country and Australian university.

  4. Write a Statement of Purpose

    You must write a statement of purpose explaining your qualifications, your plans as well as the reason for choosing to study marketing in Australia. Additionally, this essay must be 1-2 pages long.

  5. Letters of Recommendation

    You must submit at least three recommendation letters during your application. These letters must be obtained from an employer or a previous lecturer. Therefore, recommendation letters from a friend or family will be rejected.

  6. Submit your CV

    Your CV should contain all the relevant work experiences as well as all the relevant certifications you have in this field.

How to Apply

You can apply to study marketing in Australia through the university’s website. Additionally, you need to go through the school’s website and verify the requirements needed by your school of interest. Therefore, you can apply for the undergraduate program as well as the postgraduate degree.

Duration

The duration for studying marketing in Australia can vary based on the program of your choice and the University. The Undergraduate program that will offer a bachelor’s degree lasts for a minimum of 3 years of full-time study. However, a postgraduate program that will offer a master’s degree takes 1 to 2 years of full-time study.

Tuition Fee

The tuition fee for studying marketing in Australia varies based on each University and the program. Overall, the average tuition fee for the bachelor’s program is 15,000 AUD to 33,000 AUD annually. Additionally, the average tuition fee for a master’s program is 20,000 to 60,000 AUD. However, international students will be required to pay higher than this for both programs.

Universities in Australia that offer Marketing

  1. University of Sydney, Sydney
  2. University of Queensland, St Lucia
  3. Monash University, Clayton
  4. University of New South Wales, Sydney
  5. University of Melbourne, Melbourne
  6. Queensland University of Technology, Brisbane
  7. Griffith University, Brisbane
  8. University of Technology Sydney, Sydney
  9. Curtin University, Perth
  10. Deakin University, Geelong
  11. University of South Australia, Adelaide
  12. University of Wollongong, Wollongong
  13. University of Western Australia, Crawley
  14. University of Adelaide, Adelaide
  15. Australian National University, Canberra
  16. Macquarie University, Sydney
  17. University of Newcastle, Callaghan
  18. RMIT University, Melbourne
  19. La Trobe University, Melbourne
  20. Western Sydney University, Penrith
  21. Swinburne University of Technology, Hawthorn
  22. Edith Cowan University, Joondalup
  23. Flinders University, Adelaide
  24. University of Tasmania, Hobart
  25. University of Southern Queensland, Toowoomba
  26. James Cook University, Townsville
  27. Victoria University, Melbourne
  28. Charles Sturt University, Bathurst
  29. University of Canberra, Canberra
  30. Central Queensland University, North Rockhampton
  31. Southern Cross University, Lismore
  32. University of New England, Australia, Armidale
  33. Murdoch University, Murdoch
  34. Bond University, Gold Coast
  35. University of the Sunshine Coast, Sippy Downs

Studying marketing in Australia will introduce you to a broad and dynamic career. However, this can also be challenging. Therefore, you must have the right foundation before you apply to study. Additionally, you need to make sure that you verify all the requirements needed by the school you are applying to. This will enable you to make your preparations early and submit the right documents. You can reach out to us for further inquiries and assistance.

Good luck!

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