Studying marketing in the USA will enable you to gain a comprehensive educational experience in marketing. You will gain knowledge in marketing areas such as market research, consumer behavior, branding, and digital marketing strategies. You will have the opportunity to gain hands-on experience through means such as internships, projects, and real-world case studies. As a result of the thriving business landscape in the United States, many aspiring marketing professionals prefer to gain their knowledge in the USA.

Studying marketing in the USA offers a wide range of options for students looking to enhance their creative and strategic aspects of marketing research. You will have access to skills and knowledge on the latest marketing trends with a basic understanding of the domain. However, you must have all the requirements that are needed to start studying marketing in the USA before you can gain admission.

In this piece, I will walk you through the requirements needed to study marketing in the USA.

Requirements for Studying Marketing in the USA

  1. Complete your Secondary Education

    You must have completed your secondary education before you can study marketing in the USA. Additionally, you must have a minimum of credits in subjects such as Mathematics, English Language, and business-related subjects.

  2. English Proficiency Test

    You will be required to write an English Language proficiency test if English is not your first language. Additionally, you must show proof of your English proficiency test. It can be tests such as IELTS, or TOEFL. This test can vary based on the university you apply to. Additionally, each school will have the minimum score that you should have in the English test. The minimum score for IELTS is 6.0.

  3. Have Academic Transcripts

    You must submit an academic transcript of your previous education. This transcript must contain all your courses and grades that you have studied. Additionally, this transcript must be an official one and it must be written in English.

  4. Have Reference Letters

    You must submit at least two reference letters during your application. This reference letter should be from a teacher or an employer. Therefore, reference letters from friends or family will be rejected.

  5. Personal Statement

    Some schools in the USA may require you to write a personal statement. This is an essay that explains why you want to study marketing in the USA and your career plans. Additionally, you should check the school’s website to know the amount of words that you are required to write in your essay.

Requirements to Obtain a Masters Degree in Marketing in the USA

  1. Have a Bachelor’s Degree

    You should have a bachelor’s degree in Marketing or a relevant field. Additionally, you must have at least a 3.0 out of 4.0 GPA from a recognized university.

  2. Have Academic Transcripts

    You must submit an academic transcript of your previous education. This transcript must contain all your courses and grades that you have studied. Additionally, this transcript must be an official one and it must be written in English.

  3. Professional Experience

    You need to have relevant prior professional experience in the field of marketing. Furthermore, you can have experience working in the business administration field. This may not be a compulsory requirement for all schools. However, it can make you stand out amongst other applicants.

  4. English Language Entry Requirement

    You need to write an English Language proficiency test if English is not your first language. Additionally, you must show proof of your English proficiency test. The minimum score for the IELTS is 7.0 with no sub-band lower than 6.5. Additionally, the minimum score for TOEFL is 80 to 100.

  5. Recommendation Letters

    You need to have at least three recommendation letters. It should consist of 2 academic and 1 professional letter. Furthermore, these letters must be obtained from an employer or a previous lecturer. Therefore, recommendation letters from a friend or family will be rejected.

  6. Statement of Purpose

    You must write a statement of purpose explaining your qualifications, your plans as well as the reason why you are choosing to study marketing in the USA. Additionally, this essay must be 500-750 words or 1-2 pages long. This can vary depending on the university’s requirements.

  7. Resume/CV

    You need to submit an updated resume or curriculum vitae showcasing your work experience. Additionally, you can add your professional certifications if you have any.

How to Apply

You can apply to the school of your choice through the school’s website. Most schools in the US will require you to pay an application fee before submitting your application. The application fee varies between 50 -100USD. You can apply for an undergraduate program as well as a postgraduate program. Additionally, you need to verify each school’s requirements before filling out the application form.

Duration

The duration for studying marketing in the USA varies based on the type of program and the University. A bachelor’s degree in marketing lasts for four years. However, a master’s degree lasts for 1-2 years.

Tuition Fee

The tuition fee for studying marketing varies for international students as well as the particular university. The average amount for an undergraduate degree ranges from $20,000 to $50,000 annually. Additionally, the average amount for a postgraduate degree ranges from $15,000 to $72,000.

Universities in the USA that offer Marketing

  1. University of Michigan – Ann Arbor, Michigan
  2. Stanford University, California
  3. University of California – Berkeley, California
  4. Harvard University, Massachusetts
  5. University of Pennsylvania, Pennsylvania
  6. Pennsylvania State University, Pennsylvania
  7. Texas A&M University – College Station, Texas
  8. Cornell University, New York State
  9. Massachusetts Institute of Technology, Massachusetts
  10. Michigan State University, Michigan
  11. Columbia University, New York State
  12. University of Maryland – College Park, Maryland
  13. Arizona State University – Tempe, Arizona
  14. Ohio State University, Ohio
  15. University of Florida, Florida
  16. University of Illinois at Urbana – Champaign, Illinois
  17. University of Texas at Austin, Texas
  18. University of Minnesota – Twin Cities, Minnesota
  19. University of Washington – Seattle, Washington
  20. Carnegie Mellon University, Pennsylvania
  21. University of Wisconsin – Madison, Wisconsin
  22. University of Southern California, California
  23. New York University, New York State
  24. University of California – Los Angeles, California
  25. Georgia Institute of Technology, Georgia
  26. University of Chicago, Illinois
  27. University of North Carolina at Chapel Hill, North Carolina
  28. Northwestern University, Illinois
  29. Iowa State University, Iowa State
  30. Yale University, Connecticut
  31. Rutgers University-New Brunswick, New Jersey
  32. Duke University, North Carolina
  33. Virginia Polytechnic Institute and State University, Virginia
  34. University of Arizona, Arizona
  35. Johns Hopkins University, Maryland
  36. University of Pittsburgh, Pennsylvania
  37. Boston University, Massachusetts
  38. Purdue University, Indiana
  39. University of California – Davis, California
  40. University of Virginia, Virginia

Studying marketing in the USA will introduce you to a broad and dynamic career. However, this can also be challenging. Therefore, you must have the right foundation before you apply to study. Additionally, you need to make sure that you verify all the requirements needed by the school you are applying to. This will enable you to make your preparations early and submit the right documents. You can reach out to us for further inquiries and assistance.

Good luck!

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